Information & Policy

Barden Technology Privacy Policy

Effective Date: 5/31/2021

 

This Privacy Policy discloses the privacy practices for Barden Technology, LLC. To better protect your privacy, we provide this Privacy Policy explaining our information practices and the choices you can make about the way your information is collected and used by Barden Technology.

 

In this Policy, we also briefly describe the information that we collect in our capacity as a service provider, in our provision of our security monitoring services.

 

The Information We Collect 

We may collect information, including any personally identifiable information that you provide to us in the course of using the Services.

Information We Collect from You

To create an account to access the Services, you must provide us with your name, business email address, company name, and the password you create for your account. If you make a purchase, we also will collect your payment information, such as your account information and billing address. If you use our managed detection and response service, we will collect contact information for a point of contact to receive security threat and event reports and communications.

If you contact us through our Sites, we collect your name, business email address and phone number, your company name and job title, and your purpose for contacting us.

Information We Collect Automatically

We also automatically collect information when you visit our web pages, open our emails or otherwise use the Services, including such information as the type of browser and operating system you are using, your IP address, your device identifiers, your Internet or wireless service provider, location estimates (based on IP address) , and the content you have interacted with, viewed, or accessed. This data may be combined and linked with data from other sources. We also may use tools that allow us to monitor how you navigate the Site and Services, such as how you move your cursor or where you enter text (without seeing the actual text you enter) to help us improve the Site and Services and to identify and diagnose bugs.

How We Use the Information We Collect 

We may use the information collected under this Privacy Policy in the following ways: 

Service Provisioning/Transactional Purposes:

  • To provide our Services to you.
  • To tailor the content and information that we may send or display to you, to provide personalized help and instructions, and to otherwise personalize your experiences while using the Services.

Customer Service Purposes:

  • To communicate with you about your use of our Services, to fulfil your orders, to respond to your inquiries, and for other customer service purposes.

Marketing:

  • To send marketing emails about: (1) our products and services, including newsletters about our products and services; (2) products and services of our affiliated companies; and (3) products and services of our unaffiliated partners.
  • We also may contact you by phone about our products and services.

Advertising:

  • To assist us in determining relevant advertising content and media.
  • To evaluate the success of our advertising campaigns (including our online targeted advertising and offline promotional campaigns).
  • See also our targeted advertising section discussed below.

Product Improvement/Research/Administration:

  • To better understand how users access and use our Services, both on an aggregated and individualized basis. For example, we will evaluate which features of our Services are more (or least) used by users, and we will use this information to improve our Services.
  • To implement and maintain security, anti-piracy, fraud prevention, and other services designed to protect you and us;
  • To enforce this Privacy Policy, our terms, and other agreements and policies.
  • To administer surveys and questionnaires, such as for market research or customer satisfaction purposes.

Legal Purposes:

  • To comply with legal obligations, as part of our general business operations, and for other business administration purposes.
  • To manage or transfer our assets or liabilities, for example in the case of an acquisition, ‎‎merger, financing, or restructuring, as described below. ‎
  • Where we believe necessary to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety of any person or violations of our terms, customer agreements, or this Policy.

How We Share Your Information 

We will disclose information we retain when required to do so by law, for example, in response to a court order or a subpoena. We also may disclose such information in response to a law enforcement agency’s request. 

We disclose the information we collect from you to service providers, contractors or agents who perform functions on our behalf. These service providers include our hosting providers and payment processors. We disclose information to advertising networks to assist us in advertising on and off our Site. Please see the Ad Networks section below for additional information.

We also may disclose the information we collect to our affiliates or subsidiaries.

From time to time we may partner with unaffiliated companies to host joint events and promotions. If you sign up for a jointly hosted event or promotion, we will share your sign up information with our event partners.

We disclose information when we believe it is appropriate to do so to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety, rights, or property of any person (including Bardem Technology’s), violations of our terms of service or other agreements we have with you or this Policy, or as evidence in litigation in which we are involved.

We share aggregate, anonymized, or de-identified information we collect through the Services with third parties for marketing, advertising, research, information security, or similar purposes.

Please note that if Barden Technology or any of its subsidiaries or lines of business is merged, acquired, divested, financed, sold, disposed of or dissolved, including through merger of, consolidation, sale or divestiture of assets, the personally identifiable information we may possess about you, may, in whole or in part, be sold, disposed of, transferred, divested, or otherwise disclosed as part of that transaction or proceeding. As part of such transaction (whether or not completed), we may share certain of your personal information with lenders, auditors, and advisors, including attorneys and consultants, as well as with potential or actual financers, investors, shareholders or other third parties.

Privacy Options 

If you prefer not to receive e-mail marketing from Barden Technology please use the unsubscribe option included in our marketing emails or email support@bardentech.com.

Your California Privacy Rights: Shine the Light Notice to California Customers 

California’s “Shine the Light” law, Civil Code section 1798.83, requires certain businesses to respond to requests from California customers asking about the businesses’ practices related to disclosing personal information to third parties for the third parties’ direct marketing purposes. Alternately, such businesses may have in place a policy not to disclose personal information of customers to third parties for the third parties’ direct marketing purposes if the customer has exercised an option to opt-out of such information-sharing. As discussed above, if you wish to opt-out of our sharing of your information with third parties for the third parties’ direct marketing purposes offline please email support@bardentech.com. To find out more about your opt-out rights, please contact us as described in the “How to Contact Us” section below. 

Ad Networks 

We may use network advertisers to present or serve advertisements, including online behavioral advertisements, that you may see on the Site and on unaffiliated websites and other media, to measure the effectiveness of these ads, and to personalize advertising content to you. These ad networks may place and use tracking mechanisms, e.g., tracking pixels, through the Site and in the emails we may send to you. This Privacy Policy does not cover any use of information that such ad networks may have collected from you (e.g., type of browser, operating system, domain name, day and time of visit, page(s) visited) or the methods used by the ad networks to collect that information (e.g., cookies, web beacons and clear gifs). We may provide these ad networks with information, including personal information, about you.

We disclose certain information (such as your email address) to Facebook Custom Audiences (for more information on Facebook Custom Audience go here or to opt-out, go to the Facebook ad preferences page) and Google (to opt-out of Google Analytics Audiences and other Google advertising, go  )—so that we can better target ads and content to you and others with similar interests on unaffiliated websites or media (“Custom Audiences”). We may also work with other ad networks and marketing platforms that enable us and other participants to target ads to Custom Audiences submitted by us and others. You may also control how Facebook, Google, and other ad networks display certain ads to you, as explained further in their respective privacy policies or by using the opt-outs described below.

You may opt out of many ad networks. For example, you may go to the Digital Advertising Alliance (“DAA”) 

Cookies and other Tracking Technologies 

We and our service providers may place “cookies” on your computer or device. Cookies are small text files that we place in your computer or device to store your preferences, to make it easier for you to log in and navigate the Services, and to track your activities on the Services. Cookies, by themselves, do not tell us your e-mail address or other personal information unless you choose to provide this information to us, for example, when you create an account. Once you choose to provide us with personal information, this information may be linked to the data stored in the cookie. 

Most browsers automatically accept cookies. You can set your browser option so that you will not receive cookies and you can also delete existing cookies from your browser. However, you may find that some parts of the Services will not function properly if you have refused cookies or similar tracking technologies and you should be aware that disabling cookies or similar tracking technologies might prevent you from accessing some of our content. If you wish to block cookies, go to http://www.allaboutcookies.org/ to find out how, or check your browser’s instructions. 

Tracking technologies may be deployed by us and/or by our service providers or partners on our behalf. These technologies enable us to assign a unique number to you, and relate your usage information to other information about you, including your personal information. We may match information collected from you through different means or at different times, including both personal information and Service usage information, and use such information along with offline and online information obtained from other sources (including third parties) such as demographic information and updated contact information (where that information has been lawfully disclosed to us) for the purposes of learning more about you so we can provide you with relevant content. 

Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your computer’s hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs (a.k.a. web beacons, web bugs or pixel tags), in connection with our Services to, among other things, track the activities of Services users, help us manage content, and compile statistics about Services usage. We and our service providers also use clear GIFs in HTML emails to our customers, to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded.

We use automated devices and applications, such as Google Analytics, to evaluate usage of our Services. We also may use other analytic means to evaluate our Services. We use these tools to help us improve our Services’ performance and user experiences. These entities may use cookies and other tracking technologies, such as clear GIFs or local storage objects (LSOs), to perform their services. To learn more about Google’s privacy practices, please review the Google Privacy Policy at https://www.google.com/policies/privacy/. You can also download the Google Analytics Opt-out Browser Add-on to limit your data from being used by Google Analytics at https://tools.google.com/dlpage/gaoptout.

Barden Technology Sites and Services do not recognize the “do not track signals” that some browsers may employ.

Links

Our Services may contain links to non-affiliated websites. Any access to and use of such linked websites is not governed by this Policy, but instead is governed by the privacy policies of those non-affiliated websites. We are not responsible for the information practices of such websites.

Access to Your Personal Information

If you have an account with us, you may modify personal information that you have submitted by logging into your account and updating your profile information. Please note that copies of information that you have updated, modified or deleted may remain viewable in cached and archived pages of the Services for a period of time.

Our Commitment to Security 

We have put in place certain administrative, technical, and physical safeguards to help prevent unauthorized access and maintain data security. No system can be completely secure, however, and we do not guarantee that unauthorized disclosures and access will not happen. Although we take measures to safeguard against unauthorized disclosures of information, we cannot assure you that information that we collect will never be disclosed in a manner that is inconsistent with this Privacy Policy. 

The Information We Collect When Providing Our [Cyber Security Monitoring] Services

Barden Technology provides customers with Managed IT Services, Patch Management, cyber security monitoring and managed threat detection and response services. When customers install our monitoring agents on their network devices, our technology automatically collects information about their network configurations and the devices connected to the network. This information includes, but is not limited to, device IP addresses, device identifiers (including MAC addresses), executable file names and when these files are launched, processes running on a device, antivirus events, device log ins, user account information, device management information, removable media activity and more to provide the services you request we perform. We use the information that we collect on behalf of our customers to provide our monitoring and management services to customers and as directed by our customers. We may retain certain information that we collect on behalf of our customers for our own use, as permitted by our customers and applicable law. For example, we may use this information to build new products or to improve the quality of our products and services, to identify potential security threats and incidents, to protect against fraudulent or illegal activity, and for security research and analytics purposes. Unless directed by our customers, we do not share information that identifies our customers or their users with any other customers.

Changes to this Privacy Policy 

This Privacy Policy may be changed by Barden Technology at any time in its discretion. The revised Privacy Policy will be posted to this page so that you are aware of the information we collect, how we use it, and under what circumstances we may disclose it. 

How to Contact Us 

If you have any questions or concerns about the Barden Technology, LLC Privacy Policy or its implementation please contact us via email at support@bardentech.com or by writing to: 

Barden Technology, LLC 

PO Box 241

Jefferson Valley, NY 10535